University Project

“It has been a true honor to share my experiences with the world. Getting this far has definitely not been easy, and I love helping others achieve their goals through lessons of determination and perseverance. Have a look at my university projects I’ve delivered in the past, and feel free to send any questions to ds8917657@gmail.com.”

2015: TRADESHOW

This was one of my first main projects in my first year of studying marketing. I worked with other members of the group  to develop the 4ps concepts (Product, Price, Place, and Promotion ) concept on a innovative toy. We had to present it in the tradeshow to the judges  through the picture as you can see above and answer their questions based on our marketing terminology.

2015: Mission and Vision Statement

For my corporate communication class (also known as public relations), groups of 4 students had to develop up with a mission and vision statement of our innovative business to showcase what our organization’s purpose in a way that inspires support and ongoing commitment of both internal and external stakeholders (investors). Writing this statement together as a team lead to developing a inspirational statement that was attractive and effective towards the investors.

2016: Strategic Marketing Plan

This was a massive group project was about helping Waikato Management School Sales Academy to find a potential customer that they can sell their sales course to, and provide the academy with recommendations on how to approach the customer strategically. The project document provided above was one of the best group work during that time and exceeded the expectations of my lecturer.

2016: Undercover Cody Campaign

The New Zealand Cancer Society has not evaluated the communication campaign ‘Undercover Cody’ in ten years.The key research issue the organisation’s CEO and health promotion manager wanted students to find out if the campaign ‘Undercover Cody’ still effective and what needs to be changed to create identification, engagement and behavioural change in the audience. This lead to students as groups developing a communication research report and then coming up with the recommendations backed up my primary/secondary research on how Undercover Cody campaign can improve their communication with their audience.

2017: Service Marketing Plan

This group report was about starting a innovative  service business in Hamilton, New Zealand. My innovative idea was that we provide customers by mentoring them on how to play certain video games at a professional level and train them to be tournament competitive. The lecturer really loved this idea since no one has done this concept before. Therefore, this got my group an excellent grade for this big assignment.

2017: Digital Marketing

One of my best project I have created in my university. Every individual student had to set-up their own e-commerce business by developing your own website, starting your own social media accounts, blogging, and lots more. A lot of content had to be displayed on the website, which was very exhausting, but well accomplished at the very end, resulting excellent grades.

2017: Brand Tracking Project

This project was all about the performance of a certain brand in the market. I was presented with luxury watches as my category, which lead me to choose Breitling brand. The report communicates about the brand’s history, brand inventory, brand exploration, competitor analysis, and strategic recommendations on how Breitling can market themselves efficiently in the New Zealand Market. This report had me put in a lot of effort and time since it had to be completed individually. However, I was not able to achieve my targeted grade. Overall, it is still a good report.